New customers take time. Your day is already full.
You meet customers, write proposals and keep the business running. Researching companies, reaching decision-makers and calling back keep moving down the list. So does the next potential sale.
YOUR AGENCY FOR HANDS-ON B2B SALES
We bring your offer into the conversation.
New customers need someone to reach out to them. We research relevant companies, call the right decision-makers and follow up consistently. Turning your offer into new sales opportunities.
We make the calls for you.
Find relevant
companies.
Make personal
calls.
Arrange sales
meetings.
We stay on it and follow up.
When prospecting keeps slipping
Business keeps you busy.
Who is finding new customers?
Referrals bring business. But when?
Your offer is proven. Yet you rarely control when the next referral or enquiry arrives. Reaching a new customer group or entering a new market takes someone who makes that first contact consistently.
Big promises. Empty calendar?
You do not want to pay an agency only to end up chasing it. You need someone who actually makes the calls, follows up and can tell you what came out of the conversations. Your budget and your reputation are both on the line.
Your offerYour next customer
We make time for your outbound calls. We research, call and follow up. We keep contacting potential customers, even when your calendar is full.
A look at our work
From your target market
to the sales meeting.
We handle your outbound calling from start to finish. Four steps take a suitable target company through to a prepared sales meeting.
View without animation01 / Targeting & Lead Research
The right companies.
The right decision-makers.
Together, we define your ideal customer profile. We research suitable companies, relevant decision-makers and a specific reason to reach out.
02 / Cold Calling & Follow-up
We call.
And follow through.
We introduce your offer by phone, answer questions, handle objections and follow up systematically.
03 / Qualification & Appointment Setting
Interest confirmed.
Meeting booked.
We assess interest and fit with your target customer profile. We book qualified sales meetings directly in your sales team's calendar.
04 / Sales Handover
The meeting is booked.
Your team is prepared.
Your sales team receives conversation notes, the challenges discussed and any open questions. They know why the contact agreed to meet and where to pick up the conversation.
Ready for the next step
We open
the door.
You grow
your business.
The qualified sales meeting is in your calendar. You know the contact, their interest and the context.
KERN.
01Your conversation is prepared.
Max Weber
Head of maintenance
Thursday10:00 amConfirmed
- The topic
- Mobile maintenance records for the new production line.
- For your opening
- Currently plans in Excel. Wants to see the mobile workflow.
How we represent your business
Your reputation.
Our responsibility.
Anyone calling on your behalf represents your business. A badly handled call reflects on you. That is why we care about how a meeting comes about and what was actually discussed.
Prepared. Not just reading a script.
Before calling on your behalf, we learn your offer, your target customers and their likely objections. We agree the tone and approach with you. For each company, we research a specific reason to get in touch.
We make the case. We do not push.
Your reputation matters more than a full calendar. We are clear about why we are calling, listen and respect a no. When there is interest, we agree the next step and follow up as discussed.
A calendar entry alone is not enough.
Before we start, we agree which contacts and conversations matter to you. We check the agreed criteria and whether the contact wants the meeting. The handover includes call notes, open questions and the agreed next step.
You should not have to work out who is responsible. Paul and Caspar are personally accountable for the work. You speak with us about what the calls reveal and how we refine the approach.
Paul Giangrande
Paul combines experience in M&A and venture capital with research, sales processes and technical implementation.
Caspar Heidfeld
Caspar knows sales from the first call to the close. He brings experience in personal outreach, handling objections and following through.
Track Record · Caspar Heidfeld
Sales experience you can measure.
Results from his first three months in sales at a B2B software company.
- Cold calls
- 1,297
- Qualified sales pipeline
- €278,752
- Closed-won deal value
- €47,000
Our team's background
Our clients.
DISA
Before we work together
Good questions.
Clear answers.
What is a qualified sales meeting?+
The company and contact meet the criteria agreed in advance. We have established their interest in your offer during a conversation, and the contact has agreed to a sales meeting. Your team receives the appointment with conversation notes, the challenges discussed and any open questions.
We already have a sales team. What does KERN add?+
We add a managed outbound calling channel to your team. We research new prospects, make calls, follow up and arrange qualified sales meetings. You do not need to hire your own SDRs, the people responsible for initial outreach.
AI can research and write emails. Why use an agency?+
AI helps with research and preparation. We handle the personal conversations for you: listening, answering questions, understanding objections and following up. You get a managed process from selecting companies to handing over the conversation.
How will we know whether the project is worthwhile?+
We distinguish between people reached, conversations held and qualified meetings. Together, we track the sales opportunities that emerge and how they progress. We use that feedback to improve targeting, the conversation approach and follow-up.
What does it cost to start, and how much work is involved for us?+
The initial call is free. You receive a proposal specifying the services, duration and fees. To get started, we need to understand your offer, have someone to contact with questions and agree on the next steps. We handle research, calls, follow-up, qualification and appointment setting within the agreed scope.
Your next step
Where do
you want to grow?
Want to reach new customers? Let’s have a free conversation about the work we can take off your hands.
Let's get to know each other.
15 minutes · Google Meet
YOUR OFFER
YOUR NEXT CUSTOMER
YOUR NEXT CUSTOMER